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2009/07/27

Samsung mobile phones sales increase by 14 percent in Q2


Samsung is the last of the major mobile phone manufacturers to announce their financial results for the second quarter of the year. The company obviously finds itself in a very good spot with each of its divisions’ profits on the rise.

The consolidated operating profit for the quarter has been about 1.42 billion euro, marking a 5 percent increase year-over-year and 436 percent rise over the previous quarter.

The sales of mobile handsets have increased 14 percent quarter-over-quarter to 52.3 million units in the second three-month period of the year. Another good news is the 2 percent increase in the average sales price for Samsung handsets, suggesting a larger number of high-end devices sold.

Samsung are estimating that the world economies are starting to shake off the financial crisis consequences and expect the handset demand to increase by 5 percent in Q3. This seems pretty bold compared to the far more conservative predictions of most competitors for continuation of the hard market conditions.

The South Korean company expects to continue to gain market share by expanding its product lineup and through close partnerships with mobile service providers.

Samsung even forecast that even with the current market conditions it will exceed its full year sales target of 200 million units. Now certainly if the trend of Samsung outperforming the market goes on for a while longer we might just have a new market leader in the coming years.

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